This introduction to crisis communications provides real-world examples of the communication planning and processes required to respond effectively to crises. This second edition retains the case-based approach of the original volume to illustrate the steps for identifying, responding to, and recovering from crises. Author Kathleen Fearn-Banks outlines the activities involved in anticipating, recognizing, reacting, and responding to crises, and she integrates current and classic examples of crises throughout the text. The cases included here illustrate crisis communications scenarios involving corporations, government agencies, non-profit organizations, schools and universities, individuals, and other entities.

In addition to the narrated case studies illustrating how public relations professionals use communication in crises, this text:

  • Discusses the causes of crisis
  • Describes skills for communicating effectively in a crisis
  • Provides a how-to manual for developing and implementing a crisis communications plan
  • Offers tips for working with the media and lawyers

Product Details

Hardcover: 354 pages
Publisher: Lawrence Erlbaum Associates; 2nd edition (September 2001)
Language: English
ISBN: 0805836039